In Sherwood, in a cafe and under a poster of my favourite film. HEAVEN!
Robin Hood's Promotion
Above is a screenshot from the Daily News (London) on March 14th 1952 showing Joan Rice at the London Première of Walt Disney's "Story of Robin Hood and his Merrie Men":
'There's no mistaking Maid Marian (Joan Rice) as she arrives for last night's première. Robin Hood motifs trim her tulle skirt. Her velvet bodice is in Lincoln Green, of course.
The amount of advertising and promotion that went on before and during the release of Walt Disney's Story of Robin Hood and his Merrie Men (1952) never ceases to amaze me. I have once again been delving in the newspaper archives and discovered another glimpse of the work that went on. This article appeared in Kinomatograph Weekly on March 5th 1952:
RKO’s Showmanship Link with CMA for ‘Robin Hood’ and ‘Saturday Island '
"The world premières of both ‘Robin Hood’ and ‘Saturday Island’ are to be presented by RKO-Radio, with the operation of CMA, in traditional showmanship fashion. They will be launched with publicity campaigns outstanding even in RKO showmanship.
A few days before the opening, on March 13, of Walt Disney’s ‘Robin Hood’ in Technicolor, at the Leicester Square Theatre, the Daily Graphic will start its picture serialisation and will be sponsoring a £200 competition on popular lines. It will be backed by widespread national campaigns by Kelsey Newspapers. The première, like that of the provincial opening later, in Manchester, will be in aid of the National Advertising Benevolent Society.
The BBC will serialise ‘Robin Hood’ on five successive evenings starting April 28 on the Light programme from 6.15-6.45 p.m., a time when the film will be at the height of its general release. The material will be from the sound track of the film with added matter recorded by stars Richard Todd and Joan Rice.
Joan Rice and Richard Todd |
It will also be featured on the day of the première itself, in ‘Film Time’, while Joan Rice has a special ‘Robin Hood’ spot on television’s ‘Kaleidoscope.’ Many of Britain’s large circulation magazines are also devoting big spaces to the picture tying in with its première and general release.
In addition to this editorial coverage, national advertising started last Thursday with prominent spaces in leading journals and a widespread poster campaign both in the West End and in the provinces.
National tie-ins have also been arranged with a large number of commercial houses.
Elton Hayes, the BBC man with a small guitar, who makes a film debut in the picture, will tour key presentations in the provinces."
Kinomatograph Weekly March 5th 1952
I would love to hear those recordings that Richard Todd and Joan Rice made for the BBC!
Does that episode of 'Kaleidoscope' with Joan Rice survive?
Martitia Hunt
Martitia Hunt as Queen Eleanor |
Filmed in Britain
Richard Todd as Robin and Joan Rice as Marian |
Merrie Christmas
Merrie Christmas and Happy New Year!
Thank you for visiting the Facebook page and this blog down the years and keeping the memory of this wonderful film alive.
If you would like to see Walt Disney's Story of Robin Hood and his Merrie Men (and I thoroughly recommend you do) it is now available on Disney+ streaming service.
Joan's Premiere Skirt
70 years ago Walt Disney's live action movie The Story of Robin Hood and his Merrie Men had its premiere in London at the Leicester Square Theatre. Here is our lovely Joan Rice (1930-1997) wearing a specially designed skirt for the occasion.
I wonder what happened to that skirt?
It was possibly designed by Walt Disney's promotional team. The newspapers described Joan arriving in a limousine with Robin Hood motifs along the trim of her tulle skirt. Her velvet bodice was in Lincoln Green, of course!
The Disney Magic
Prince John watches his brother King Richard leave on Crusade |
Prince John (Hubert Gregg) watches his brother King Richard and his Crusading army leave for the Holy Land. One of my favourite scenes from Walt Disney's Story of Robin Hood and his Merrie Men (1952). This film contained so many visual feasts! It left me sitting spellbound in my local cinema.
It is difficult to describe to the younger generation what it was like growing up in the 1950s and 1960s. Our television was in grainy black a white, with a very small screen. Hi-definition and recording a programme off of it was something yet to be invented.
So visiting a cinema was not only a treat but an immersive experience, especially if the film was in colour!
Nottingham Castle |
One of the first TV programmes I can remember watching was the Richard Greene series The Adventures of Robin Hood (1955-1959). I was also a huge fan of everything Walt Disney produced. So, when I had the chance to see Disney's live-action movie The Story of Robin Hood at my local Granada Cinema, I was buzzing with excitement.
I saw it three times that week!
A disguised Marian finds Alan a Dale |
Disney's Story of Robin Hood inspired an interest in the outlaw's legend that has never left me. It also led to my love of history and genealogy.
So, I started this blog as a way of making others aware of this now almost forgotten Technicolor masterpiece.
But what made this version of the legend so special for me?
Nottingham Archery Tournament |
Where do I begin? To start with it oozes quality, in the host of actors, chosen by casting director Maud Spector. Stars like Peter Finch, Richard Todd, James Hayter, Martitia Hunt and Joan Rice- to name a few. The crews behind the camera are; legendary art director Carman Dillon and directors Ken Annakin and Alex Bryce. Also Director of Photography Guy Green, later to become co-founder of the British Society of Cinematographers.
I could go on and on.
It was Disney legend Perce Pearce who was chosen by Walt Disney to supervise and produce the film in England. It would be the last major movie to be made in Denham Studios in Buckinghamshire using some of its huge sound stages.
Friar Tuck |
Perce Pearce, Richard Todd, Carmen Dillon, scriptwriter Lawrence Edward Watkin and other members of the production unit made several research visits to Nottinghamshire and its archives during the Spring of 1951. It is this close attention to detail and respect for the legend that I admire and shows in the final cut.
The five images in this article demonstrate the visual beauty of this film, they were created by the legendary matte artist Peter Ellenshaw- another Disney legend, working many decades before the invention of computer generated imagery.
Ellenshaw's artistic skill, together with Carmen Dillon's art department created that storybook quality to the film. It is not surprising it was voted one of the best Technicolor movies ever made in Britain. Disney Magic!
Joan Rice Sponsors Innoxa Fashion Cream
Joan Rice promoting Innoxa in1954 |
Above is an advert dated by the Innoxa company to 1954, featuring the beautiful English actress Joan Rice (1930-1997).
Joan as Peggy French in The Crowded Day |
Walt Disney Visits the Robin Hood Set
Richard Todd, Walt Disney and Joan Rice |
Walt Disney greets Joan Rice (Maid Marian) |
Before leaving America, Walt had screened films at the studio, looking at prospective actors and directors and making what he himself called ‘merely suggestions’, while he left the final decisions to Perce Pearce, who was producing. For his part, Pearce had laid out every shot in the movie in thumbnail sketches, or storyboards, just as the studio had done with the animators, and sent them on along with photostats and the final script to Walt for his approval, which Walt freely gave, though not without a veiled threat that Pearce had better make the film as quickly as possible. “This is important not only to the organisation but to you as the producer,” he wrote.
Another publicity shot of Walt with Joan and Richard |