Showing posts with label Film Production. Show all posts
Showing posts with label Film Production. Show all posts

The Story of Robin Hood at the Box Office


The original film poster of 1952

One of the many questions I have tried to answer since starting this blog is how much did Walt Disney's Story of Robin Hood and his Merrie Men make at the box office in 1952? It has not been easy to get an accurate figure. Also, the available sources vary as to the top box office hit films of that year. Kinematograph Weekly (Saturday 31st January 1953) judged the top 15 films of 1952 (based on box office returns) as:-
1.The Greatest Show on Earth
2. Where No Vultures Fly
3. Ivanhoe
4. Angles One Five
5. Sound Barrier
6. African Queen
7. Mandy
8. The Story of Robin Hood and his Merrie Men
9. Reluctant Heroes
10. A Christmas Carol 
11. Planter's Wife
12. Son of Paleface
13. The Quiet Man
14. Sailors Beware 
15. Room for One More 
From the various lists we can assume that Disney's second live-action film was a success at the box office and for the studio.

This move by Walt Disney to make films in England had come about due to his studio's post-war funds being frozen by the British government in an attempt to revive its own film industry. Disney had considered building an animation studio here but opted to produce live-action movies instead.
We won't turn into a live-action studio, but we'll get into the live-action business. (Walt Disney)
The studio's first live-action movie Treasure Island cost $1.8 million (using up the blocked funds) and was released in July 1950. Produced and supervised by Disney, it made the studio and RKO Pictures $4 million, returning $2.2 and $2.4 million. So with this success under their belt Disney embarked on another historical adventure.

For The Story of Robin Hood and his Merrie Men Disney used just three of his American production crew, Perce Pearce (producer), Lawrence Watkin (writer), and Fred Leahy (production manager). All three of them sailed with Walt and his family on board the Queen Mary to England in January 1951 to begin planning their next live-action film. 


Walt Disney and family visiting England in 1951

In mid-January 1951 Richard Todd met Perce Pearce at the Dorchester Hotel in London and eventually accepted the role of Robin Hood. Todd also suggested James Robertson Justice as Little John to Pearce.

The Story of Robin Hood premiered on March 13th 1952 at the Leicester Square Theatre in London and according to press cuttings of the time was a huge success.


The queues outside the Leicester Square Theatre in London to see Robin Hood.

This article is taken from 'To-Days Cinema' (March 27th 1952):
Walt Disney’s Story of Robin Hood and his Merrie Men, the RKO Radio release in Technicolor starring Richard Todd with Joan Rice is keeping up its second week pressure, as evidenced by these photographs taken outside the Leicester Square Theatre, where it has been attracting spectacular business since its World Premiere on March 13th. Part of the second week-end queues to one side of the house, with a defile waiting patiently across the other side of the street, facing that along the theatre itself.

A programe from the world premiere

My regular contributor Neil Vessey, has recently found a reference for the box office takings for Walt Disney's third live action movie The Sword and the Rose (1953).  In The Animated Man : A Life of Walt Disney (2007) the author doesn't give us a figure, but states that The Sword and the Rose exceeded the budget of Robin Hood, but only earned the studio $2.5 million - less than half of its predecessor.

Neil concludes from this, that Robin Hood must have made the Disney Studio about $5 million from its original outlay of $1.9 million dollars. 

At last, this is a breakthrough and since Neil's email to me I have been hunting for more information. At the moment all I have found is a snippet on Google Books from volume 41 of Newsweek (1953). On page 97 it has this:-
The Story of Robin Hood also made in England, was budgeted at $1,300,000 and promptly grossed a $3,000,000 return. And only a few months of the "Robin Hood" box-office potential is reflected in Disney's...  
From the information available we can deduce that The Story of Robin Hood and his Merrie Men had significant success for the studio.

Using a familiar production crew and cast, Disney ventured into the legends of the misty hills of Scotland for his fourth and last live-action movie Rob Roy the Highland Rogue, which was released in October 1953. It was openly described by its director Harold French as a 'western in kilts'!  Rob Roy contained the same technical quality and outstanding acting talents of the previous three Disney live-action adventure films but it was not received as well. 

After the release of Rob Roy, Walt and his older brother Roy formed their wholly owned distribution company Buena Vista. It was up and running when Disney embarked on his next and most expensive live-action adventure film, 20,000 Leagues Under the Sea. Costing a staggering $4.5 million this would be the studio's first American-made live-action feature.

But the production in Britain of Treasure Island and Robin Hood had led the way and proved that Walt Disney's company was now not just a small studio devoted to animation.

Robin Hood's Chair (Again)


Over the last few years, interest in my Disney's Story of Robin Hood Facebook page has been growing and there are now 41 members. One new member, Brian Varaday, has very kindly sent me another example of what has become known on this blog as Robin Hood's Chair.


The chair used in The Dark Avenger (1955)

Brian sent me a still from the movie The Dark Avenger (1955) which not only starred Errol Flynn, but also had many people involved in its production who would have been familiar with the chair when it was first used on the set of Walt Disney's Story of Robin Hood at Denham Studios in 1951. Actors such as Peter Finch, Michael Hordern, Ewen Solon, crew members Guy Green, Alex Bryce and technical adviser Charles R. Beard had all previously worked on Robin Hood.



The original chair used in Walt Disney's Story of Robin Hood (1952)


It was while watching the classic television series the Adventures of Robin Hood (1955-1960) starring Richard Greene, that I noticed a familiar piece of furniture in the Sheriff of Nottingham's chamber. I was sure I had seen the highly decorated chair with its circular headrest and carved pineapples before.


                             
That chair in the Adventures of Robin Hood (1955-1960)

I immediately paused the DVD and quickly grabbed my illustrated copy of Walt Disney's Story of Robin Hood and his Merrie Men. I was correct! It was the same chair that had been designed by Carmen Dillon and her art department for Disney's live-action movie in 1951. Somehow it had found its way to Nettlefold Studios and the ground-breaking set of the black and white television series.

The chair used in TV's Adventures of Robin Hood (1955-1960)

As a young lad, these two versions of the Robin Hood legend had a huge influence on me. So you can imagine my surprise when I recently found, what I believe to be that very same chair (over thirty years later) in another all-time favourite of mine Robin of Sherwood (1984-1986).



The chair used over 30 years later in Robin of Sherwood (1984-1986)

I made a few enquires about this remarkable coincidence and received this message from a member of the Britmovie forum:

“I think it’s quite normal for props and costumes and even whole sets to be used in other films over the years. Studios normally had their own prop stores and there are also several large independent prop hire companies around London that have been on the go for years. I remember visiting one in Acton many years ago while helping a friend find some props for a theatre production; it was like an Aladdin’s cave with the proprietor cheerfully pointing out what other famous plays some of the props had been used for in the past.”

And:

"I guess most of the props these days are located in private rental firms. In the old days before studios went four walls they contained huge prop departments on site. I know Pinewood had a massive prop dept so it’s not unusual for the same prop to pop up in many films and are now privately owned. I know when MGM Borehamwood closed they flogged a lot off in a huge auction and many went down the road to Elstree."

The Robin Hood Chair in The Men of Sherwood (1954)

A while ago another regular blog visitor kindly sent me stills of those chairs being used in another movie, The Men of Sherwood Forest (1954). This was the first of a trilogy of Robin Hood features made by Hammer Film productions and also their first colour movie. Recently some critics have described it as the possibly the worst sound film about the outlaw ever made! Although in my opinion, American actor Don Taylor gives a good performance as Robin Hood and Reginald Beckwith is an excellent Friar Tuck in this low budget romp.


The Men of Sherwood (with chairs designed by Carmen Dillon for Disney in 1951)



To read more about the work of art director Carmen Dillon, please click here.

If anybody reading this blog, knows of any other movies in which the props (particularly those chairs) from the Story of Robin Hood can be clearly seen (and if they still exist) please get in touch! 

Robin Hood's Camp in Sherwood Forest

Maid Marian with Friar Tuck and some of the outlaws.


A fortnight ago I posted a favourite still of mine from Walt Disney's Story of Robin Hood and his Merrie Men (1952). It showed Maid Marian (Joan Rice) at the camp of Robin Hood surrounded by some of the outlaws. The image above was recently sent in by Neil and gives us another view of the scene, this time from a different angle. Looking at this picture, it is almost possible to feel the warmth of the camp fire and smell the cooking pot. This is yet another example of the artistry and fine attention to detail by the set designer, Carmen Dillon (1908-2000).

Carmen Dillon reveils a model of Nottingham Square for Robin Hood


Four years ago, Neil sent me the article Prejudice and Slacks from The Cinema Sudio (November 1951) in which reporter Catherine O'Brien looked at the immense amount of research and work Carmen Dillon did on the set of Robin Hood. On top of all this of course, we must consider the fact that at the time she was the only woman to succeed in becoming an Oscar winning director. She overcame a huge amount of prejudice during her career at a time when no one in the film business would take a female art director seriously.

Below is an excerpt from the article Prejudice and Slacks:

Carmen Dillon's set design of Robin Hood's camp


"One of the most important sets in the film is the Sherwood Forest camp where Robin Hood and his Merry Men live in outlawry, in their woodland hideout. Some weeks before the film, Carmen accompanied a research party including producer Perce Pearce, script writer Larry Watkin, and film star Richard Todd to Nottingham and returned laden with photographs of every relic of Robin Hood days, which would help her construct the original setting at Denham Studios."

Robin Hood's Caves in Nottingham

Larry Watkin, Richard Todd and some of Disney's research team.



"... the Robin Hood sets are sufficient to demonstrate the huge scale assignment tackled by Carmen Dillon on her latest appointment as art director and the great confidence placed in artistic talent by Walt Disney in the realisation of one of his most ambitious ventures."

(The Cinema Studio: November 1951) 



To learn more about the life and career of Carmen Dillon and to read the fascinating article Prejudice and Slacks please click here. There is also a lot more information on Disney's research party and their look at the incredible caves and sites associated with the Robin Hood legend under the tag 'Film Production' here.


Geoffrey Rodway



It’s always great to get some feed-back from my blog posts. Two years ago I posted a picture of Joan Rice (1930-1997) in the make-up department for her role as Maid Marian during the filming of Walt Disney’s Story of Robin Hood and his Merrie Men in early 1951.

At the time, I was not sure who the gentleman was applying the make-up. I went through the names, including Geoffrey Rodway the Makeup Supervisor on the movie, Trevor Crole-Rees, Stuart Freeborn, Eddie Knight, A. L Lawrence, Robert Alexander and Wally Schneiderman. They are all listed in various articles as uncredited makeup artists on Disney’s live-action movie. At the time I guessed in might have been Geoffrey Rodway.

 Well I was thrilled recently to receive a comment on that post from Alex Rodway who said:
“Yes that is Geoffrey Rodway, my grandfather.”

I am hoping Geoff will get back in touch and perhaps share any anecdotes he may have heard regarding his grandfather’s career in the film business, particularly on the ‘Story of Robin Hood!’ 

Walt Disney's Memo

Joan Rice in an earlier page-boys outfit.

Last week we looked at how Walt Disney set up Perce Pearce and Fred Leahy to supervise the production of his early live-action movies in England. Below is an example of Disney’s concentration on the detail in a memo he sent to them during the pre-production of the Story of Robin Hood and his Merrie Men (1952):

“The final tests arrived the first part of the week and we looked at them. I think [Richard] Todd is wonderful, and I feel he will project a great deal of personality and do a lot for the role.
Joan Rice is beautiful and charming. I think, however, she will need some help on her dialogue. I thought at times, she lacked sincerity, although one of her close-ups was very cute. I do not care much about her costume in the first scenes. It seems that women of that period always have scarves up around their chins, but I think it does something to a woman’s face. I’d like to see us avoid it, if possible, or get around it in some way or other-maybe use it in fewer scenes.
When we see Miss Rice disguised as a page, this costume seemed bulky and heavy. The blouse or tunic was too long and hung too far down over her hips-it didn't show enough of her and I thought distracted from her femininity. I do believe the costume did much to set off her femininity. I think a slight showing of the hips would help a lot.

Joan Rice wearing the updated page-boys costume.


I liked Elton Hayes as Allan-a-Dale. He has a good voice with quite an appeal. The last word I had from Larry [Watkin] was to the effect that he would be sending in a new and complete script very soon. I have been following his changes and the little thoughts I have are close to “lint-picking”, which I feel he is smoothing out in his final script, so I won’t bother about passing on my thoughts until I get his so-called final script...”

This is a fascinating insight into the pre-production of the Story of Robin Hood and although we do know a little about the original ideas for the movie, I can’t help wondering what the original script was like! 

At the start of this post we see a still from the movie, showing Joan Rice as Maid Marian, in what might be the page’s costume that Disney mentions - as it was never worn in the film.

Joan Rice with Ken Annakin going over the script.


In his memo, Walt Disney describes Joan Rice’s difficulties with the dialogue. The director, Ken Annakin went into great detail in his autobiography about the problems he had with her; how he had to slavishly go over the script with her word for word. But it is worth mentioning, I believe, that this was only her second role in a movie and apart from being rushed through the ‘Rank Charm School’ a year earlier; my research has shown that she had no experience in acting beforehand.


From Animation to Live-Action



The British government, in an attempt to revive its own film industry after the war, had imposed a 75% import tax on American films shown in Britain and ordered that 45 % of the films shown in British theaters be made in England. (A similar restriction had been agreed in France). This was a terrible blow to the Disney studio and to make matters worse, the French and British governments had both impounded receipts earned by American studios in those countries, insisting that the currency be spent there. For the Disney studio, this amounted to more than $1 million. Obviously Walt couldn't set up an animation studio in England or France, but he had another option. He could make a live-action film in England and finance it with the blocked funds. In effect, then, when Walt Disney finally crossed over into live-action, it was because the British government had forced him to do so.

Producer Perce Pearce with art director Carman Dillon 
and director Alex Bryce on the 'Robin Hood' set.


The project Walt selected for his live- action feature was Robert Louis Stevenson’s Treasure Island and he dispatched Perce Pearce and Fred Leahy to England to supervise the production. But he remained unusually involved in the post production  at least compared to the offhanded way he had been treating recent films. He had asked Pearce and Leahy to air-mail him specific takes for editing, and after a test screening in early January, he ordered them to cut ten to twelve minutes and provide a more forceful musical score; he also advised them that a more detailed criticism would follow. Two day later he ordered the editor to fly from England to Los Angeles, apparently so that Walt could oversee the editing himself.

The finished film, Walt Disney’s first all live-action feature, was both a critical and financial success- unbelievably the first in a long, long time. Treasure Island (1950) grossed $4 million, returning to the studio a profit of between $2.2 and $2.4 million. With the euphoria of this success was the worry that the animation side of the studio was dying. But Walt reassured those that had raised concerns, (including Douglas Fairbanks Jnr.) “We are not forsaking the cartoon field-it is purely a move of economy-again converting pounds into dollars to enable us to make cartoons here.” So in a strange turn, Disney had to make live-action films now to save his animation.

Richard Todd as Robin Hood

In July 1951, just as his cartoon version of Alice in Wonderland was released in America, Walt Disney visited Europe with his wife Lillian and his daughters to supervise his second live-action movie. The Story of Robin Hood and his Merrie Men (1952) was financed again by the blocked monies of RKO and Disney. Before leaving, Walt had screened films at the studio, looking at prospective actors and directors and making what he himself called ‘merely suggestions’, while he left the final decisions to Perce Pearce, who was producing. For his part, Pearce had laid out every shot in the movie in thumbnail sketches, or storyboards, just as the studio had done with the animators, and sent them on along with photostats and the final script to Walt for his approval, which Walt freely gave, though not without a veiled threat that Pearce had better make the film as quickly as possible. “This is important not only to the organization but to you as the producer,” he wrote.

Walt Disney using the Storyboard


The use of storyboards was new to ‘Robin Hood’ director Ken Annakin, “but it appealed to my logical brain very, very much,” he said later, and prompted ingenious scenes such as the first meeting between Prince John and the Sheriff of Nottingham after King Richard has left, played on the balcony of the castle against a brilliant but ominous orange sky at sundown. “I had never experienced sketch artists, and sketching a whole picture out,” Annakin said. “That picture was sketched out, and approved by him—but it was designed in England, and sketches were sent back to America.” For all his influence and control, Walt was not an overbearing studio head in Annakin’s view. “Basically, he visited the set maybe half a dozen times, stayed probably two or three hours while we were shooting.”

Though Walt delegated a good deal of authority on these films, he nevertheless took his approval of the storyboards seriously. When he noticed that one sequence wasn't shot exactly as agreed, he questioned Ken Annakin as to why. Annakin replied that he was going over budget and wanted to economize. “Have I ever queried the budget?” Walt asked. “Have I ever asked you to cut? Let’s keep to what we agreed.” In the end, Annakin never wavered from his understanding that the film he was making was, even with his own directorial expertise and perspective, and an insistence on a more authentic telling of the Robin Hood story, a Walt Disney production.

Director Ken Annakin

Meanwhile as Robin Hood was being filmed, Walt, Lillian and his daughters wandered through Europe, visiting the Tivoli Gardens in Denmark, and did not return to the studio until August.

While making those live action movies in England (which also included Sword and the Rose (1953) and Rob Roy the Highland Rogue (1954)), “Walt achieved something that I’m not sure he actually knew he was going to achieve”, suggests Disney authority Brian Sibley,  “which was that he placed himself as being not just an American filmmaker, but also a European filmmaker—or specifically a British filmmaker. We thought of him as making films not just about us, but making them here as well. I think that that gave Britain a kind of ‘ownership’ to Walt Disney, and that only came about in the ‘50s.”







Inside the Dream: The Personal Story of Walt Disney by Katherine & Richard Greene (2001)

Walt Disney: The Biography by Neal Gabler (2007)
So You Wanna Be A Director by Ken Annakin (2001) 


The Cinema: April 1951


Neil has discovered an interesting snippet from The Cinema magazine of April 1951. It backs-up the strong rumor that Robert Newton had been lined up to play the part of Friar Tuck in Disney's Story of Robin Hood (1952).

It was in May 2008 that I first posted a story taken from the Los Angeles Times, that Disney had wanted both Bobby Driscoll and Robert Newton to appear in his version of Robin Hood. You can read it here. The original film script seems to have been based around the exploits of a young boy (Bobby Driscoll) in the outlaws  camp. But in the end he decided to highlight the romance between Robin Hood (Richard Todd) and Maid Marian (Joan Rice).

Robert Newton had already worked for Disney on Treasure Island (1950) and had been a huge success.As Neil pointed out in his email to me, Newton's performance as Long John Silver is the yardstick to which all others are judged. Unfortunately Newton was already signed up to film Androcles and the Lion for RKO, so we will never know how he would have performed as Friar Tuck.

So the part of the jovial friar was given to James Hayter, who had only just completed playing the title role in the director Ken Annakin's earlier movie, The Verger (Trio) 1950.

James Hayter as Friar Tuck

The Story of Robin Hood Trailer

Neil has managed to find the original trailer to Walt Disney's Story of Robin Hood and his Merrie Men (1952).
Enjoy:
                 

Robin Hood and the New Elizabethans


The new Queen arrives back in England

To celebrate our Queen’s Diamond Jubilee (and as an unashamed royalist) I would like to look back  60 years ago, when she began her reign and her war weary subjects were treated to some Disney magic at their local cinemas.

At her accession, Queen Elizabeth II was in Kenya at the start of a five month tour of Africa, Ceylon, Australia and New Zealand. Her father George VI had passed away on 6th February 1952 at Sandringham. She returned to London immediately and was met by members of her privy council headed by Winston Churchill. A battery of cameras caught the poignancy of this moment as the twenty-five year old sovereign climbed down the aircraft steps to be received by a statesman who had entered parliament in the reign of her great-great grandfather.  Elizabeth was proclaimed queen on 8th February after taking the royal oath. Her father was buried 7 days later. In the following months the press and radio began to talk of the New Elizabethan Age.


Meanwhile, on the 13th March of that year, Walt Disney’s Story of Robin Hood and his Merrie Men had its world premiere in London.  The young queen had visited the making of the film at Denham Studios in Buckinghamshire the year before. Then as Princess Elizabeth, along with just her lady-in-waiting and equerry, she had been shown around the outside sets and the costume department by Walt Disney, himself.

At that time, Britain was licking its wounds after a hard and bitter war; nearly every family had lost relatives and friends. Towns and cities still had whole streets flattened by bombing and food was still rationed. It is hardly surprising then, that under the dark cloud of austerity, the population flocked to the cinemas; eager to be entertained. And Disney’s Technicolor live-action version of the British medieval legend proved to be the most popular. In fact it heralded the beginning of a new interest in Robin Hood, not only on the silver screen and television, but also in the corridors of universities and colleges up and down the country. Soon debates would start in earnest about the historical existence of a ‘real’ Robin Hood.



Richard the Lionheart and the Houses of Parliament after a bombing raid

But what was life like for those New Elizabethans, sitting in the picture palaces up and down Britain in 1952, watching a film about their countries most popular folk-hero? Well, it was a great deal different to today! For a start their life expectancy was 11 years shorter. Food in those days was scarce; today we have such abundance that obesity is a problem! In modern Britain we have far easier access to all-sorts of pain killing drugs, medically and biologically.

Sixty years ago only one in five households had a washing machine and one in ten a telephone. One in twenty owned a fridge and one in five families owned a car. Back in 1952 there were only 2 million private cars on the road and no motorways. Today the number is a staggering 27 million with 2,200 miles of motorway.

In the year that Disney’s Story of Robin Hood first hit the silver screen only 11 percent of the British population had access to the all-new new, flickering, black and white television. Today we have access to the internet, smart phones and seemingly limitless TV channels. But back in 1952, television had only just arrived in Scotland. The following year the New Elizabethans would gather around their nearest neighbours television set to see their young queen’s coronation at Westminster Abbey.

Queen Elizabeth II

Most of the cinema audience watching  Disney's Story of Robin Hood in that year would have rented their homes. Those old terraced houses that are often looked back upon in a nostalgic way, were often very damp, had no electricity, an outside toilet and dreadful sanitation. Today 66 per cent of people own their own modern centrally heated house.

So we can see that Britain is a lot different than it was 60 years ago. We have advanced incredibly fast, although I personally feel that we have left many qualities and disciplines behind as we have strived to embrace the modern age. But Queen Elizabeth has remained a stoic figurehead to her nation and shown a remarkable stability in this ever-changing world. She continues to represent our nations glorious past and give us hope for the future, just as she did back in 1952.

Robin and his men kneel before Richard the Lionheart

Today we can watch Disney’s Story of Robin Hood at any time, just by inserting a DVD in our laptop computer. It has been described as the best example of a Technicolor film ever made in England. So next time you watch it, imagine what it was like for the New Elizabethans as they sat in those cinemas back in 1952. With that special Disney magic, they were transported away from a bombed–out Britain, in the severe grip of austerity, to a romantic Technicolor past where the monarch eventually returns to save the nation.

“On your feet sir!” Thundered Robin Hood.
Reluctantly De Lacy got to his feet.
“To Richard of England!” Cried Robin,
“God grant him health and long life.
Speak Up!”

Robin Hood's Promotion


Neil continues to unearth fascinating information about Walt Disney’s Story of Robin Hood and his Merrie Men (1952). His research has helped me continue to post information about all aspects of the making of our favourite movie and made this blog possible. Below is his latest input:

“I am very excited to have found this selection of photographs from ‘Today’s Cinema’ dated 27 March 1952.

One shows the amount of promotional material which was around then and typified Walt Disney's publicity campaign which was vast for this film and that is one thing that singles it out for me - even at a very young age.

Also the other shows the queues waiting to see the film in the West End - you will read the caption that sums it up better than I can.

The crowds impressed me as did the large poster outside the cinema - one we know well. This was the second week for the film but still the crowds were as shown.

One interesting note - the film Quo Vadis had been released some time earlier than this and seemed to do record business all over the UK wherever it went. Peter Ellenshaw worked on that one I think.

But these were very good, beautifully made films in glorious Technicolor and on a scale that was not often seen at that time. Another that springs to mind a little earlier was King Solomon’s Mines with Stewart Granger and that brought the crowds out. These have one thing in common though - they were all very good films and still are if viewed now.”

Many thank’s Neil!





The caption reads: ‘Walt Disney’s Story of Robin Hood and his Merrie Men, the RKO release in Technicolor starring Richard Todd with Joan Rice, is keeping up its second week pressure, as evidenced by these photographs taken outside the Leicester Square Theatre, where it has been attracting spectacular business since its World Premiere on March 13. Part of the second week-end queues to one side of the house, with a defile waiting patiently across the other side of the street, facing that along the theatre itself.’



The second caption reads:‘Many of London’s biggest stores are collaborating with RKO Radio’s Exploitation department in window display tie-ins for Walt Disney’s British production in Technicolor, The Story of Robin Hood and his Merrie Men, the RKO release with Richard Todd and Joan Rice, which is currently scoring a hit on its World Premiere run at the Leicester Square Theatre.

1.     The ‘Robin Hood’ display put on by the Houndstitch Warehouse Company in their women’s outdoor wear window.

2.     The elaborate sports window tie-in at Selfridge’s Oxford Street.

3.     Vatric, Regent Street, purveyors of vacuum cleaners, use this modernistic ‘Robin Hood’ motif.

4.     Famed toy store, Hamley’s, of Regent Street, brighten their windows ‘Robin Hood’ cut-outs, bows and arrows.

5.     Cramer’s music store, of Kensington High Street, favours the eye-catching ‘Robin Hood’ music display.

6.     This ingenious ‘Robin Hood tie-in’ is on show at Anglo-French Shoes, of Victoria Street.'






We have often discussed on this site how much advertising and promotional material Disney used before the release of Robin Hood. But this evidence suggests the memorabilia was greater than expected. I wonder how much of these ‘Robin Hood tie-ins’ survive? We have had a few items in the memorabilia section, but if anybody out there knows of more, please get in touch.
As we can see in the pictures of the huge queue outside the Leicester Square Theatre, Disney’s live-action movie Robin Hood was a big success. But what eludes us is the amount this Technicolor masterpiece made at the box-office. Does someone know where we could find this information? If so, please get in touch.